Privacy Policy

Controller’s name and contact person according to GDPR Art. 4 (7)

Company: MakroElectronics GmbH
Represented by: Gideon Martz, Mario Kroschky
Address: Polygraphstraße 2, 04435 Schkeuditz, Germany
Tel.: +49 34207 4040-0
Fax: +49 34207 4040-11
E-mail: info@makroelectronics.com

Data Protection Officer

Name: Mario Kroschky
Address: Polygraphstraße 2, 04435 Schkeuditz, Germany
Tel.: +49 34207 4040-51
E-mail: info@makroelectronics.com

Security and protection of your personal data

Your privacy matters. We place high priority on protecting the confidentiality of your personal information and securing it from unauthorised access. We take utmost care and apply the highest security standards to ensure maximum protection of personal data.

As a private company, we are bound to the provisions of the European Union General Data Protection Regulation (GDPR) and the German Federal Data Protection Act (BDSG). We have taken technical and organisational measures to ensure compliance with the regulations on data protection in-house and by the contractors we work with.

Definitions

The law requires personal data to be processed lawfully, in good faith, and in a manner that is accessible to the respective data subject (legality, processing in good faith, transparency). In order to ensure this, we would like to inform you on the various legal definitions as used in this Privacy Policy:

1. Personal data

Personal data means any information relating to an identified or identifiable natural person (data subject); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

2. Processing

Processing means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

3. Restriction of processing

Restriction of processing means the marking of stored personal data with the aim of limiting their processing in the future.

4. Profiling

Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

5. Pseudonymisation

Pseudonymisation means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

6. Filing system

Filing systemmeans any structured set of personal data which are accessible according to specific criteria, whether centralised, decentralised or dispersed on a functional or geographical basis.

7. Controller

Controller means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or member state law, the controller or the specific criteria for its nomination may be provided for by Union or member state law.

8. Processor

Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

9. Recipient

Recipient means a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients; the processing of those data by those public authorities shall be in compliance with the applicable data protection rules according to the purposes of the processing.

10. Third party

Third party means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.

11. Consent

Consent of the data subject means any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.

 

 

Lawfulness of processing

Personal data processing is only lawful where there is a legal basis for processing the personal data. The legal basis for processing may be one of the following according to GDPR Art. 6.1 (a) – (f):
 

  • (a) You have given your consent to the processing of your personal data for one or more specific purposes
  • (b) Processing is necessary for the performance of a contract to which you are party or in order to take steps at your request prior to entering into a contract
  • (c) Processing is necessary for compliance with a legal obligation to which we are bound
  • (d) Processing is necessary in order to protect your vital interests or those of another individual
  • (e) Processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in us as the controller
  • (f) Processing is necessary for the purposes of the legitimate interests pursued by us as the controller or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms requiring protection of personal data, especially where a child is concerned

 

Information on the collection of personal data

(1)       The following covers our policy on collecting personal data when you visit our website. The term personal data refers to information such as your name, address, e-mail addresses, or user behaviour.

(2)       If you contact us by e-mail or contact form, we will store any data that you have provided such as your e-mail address, and if applicable, your name and telephone number, in order to respond to your enquiry. We will erase any data collected for the above purpose but no longer required, or restrict the data for processing if statutory retention requirements apply otherwise. Data storage duration is based on German Commercial Code (HGB) § 257, which requires company documents (which contain this type of data) to be retained for ten years.

 

Collecting personal data on visiting our website

We will only collect personal data that your browser sends to our server if you visit our website without logging in or transmitting any other information to us. We will collect the following data from your visit to our website as technically necessary for us to display our website and ensure stability and security according to GDPR Art. 6.1 (f):  

  • IP address
  • Date and time of request
  • Time zone difference from Greenwich Mean Time (GMT)
  • Content of the request (actual page)
  • Access status, HTTP status code
  • Amount of data transferred on access
  • Referring website that linked you to our website
  • Browser
  • Operating system and graphical user interface
  • Language and version of browser software

 

Cookies

(1)       Cookies will be stored on your device in addition to the above data transmission. Cookies are small text files stored on your hard drive and assigned to the browser you are using. This provides the party storing the cookie certain information. Cookies cannot execute programs or infect your device with viruses; their purpose is to improve usability for visitors to our website.

(2)       This website uses various cookie types with the scope and function as follows:

  • Transient cookies (see a)
  • Persistent cookies (see b)
  • a. Transient cookies are automatically deleted when you close your browser. This especially includes session cookies, which store the session ID that various requests from your browser are assigned to in your browsing session. Their purpose is to allow your device to be recognised when you return to our website. Session cookies are deleted when you log out or close the browser.
  • b. Persistent cookies are automatically deleted after a certain period depending on the cookie. You may delete the cookies at any time in your browser security or privacy settings.
  • c. You may also configure your browser according to your wishes and refuse third-party cookies or all cookies; Third-party cookies are cookies stored by a third party, not by the website you are currently visiting. You may deactivate cookies altogether, but this may prevent you from using all the features on our website.
  • d. We use cookies to identify you on subsequent visits if you have an account with us. You will otherwise need to log in again for each visit.
  • e. Your Flash plugin, not the browser itself, stores Flash cookies. We will also store HTML5 storage objects on your device. These objects store the data required regardless of your browser type, and have no automatic expiration date. Install an appropriate add-on to refuse Flash cookies, such as Better Privacy for Mozilla Firefox (https://addons.mozilla.org/de/firefox/addon/betterprivacy/) or Adobe Flash killer cookie for Google Chrome. You may refuse HTML5 storage objects by using your browser in private mode. We also recommend that you manually delete your cookies and browser history on a regular basis.

 

Other functions and features of our website

(1)       Our website provides a variety of services for you to use if interested, alongside just information. Most of these services will require you to enter personal data that we use to provide the respective service. The legal bases in the above apply to this data processing.

(2)       We may use external providers to process your data in some cases. We have carefully selected and commissioned these providers, which act solely according to our instructions and are checked on a regular basis.

(3)       We may also disclose your personal data to third parties when we offer participation in campaigns, competitions, contracts or similar services together with other business partners. You will receive further details once you have provided your personal data or in the description of the offer.

(4)       We will inform you of the respective consequences in the description of the offer if one of our service providers or partners is based in a country outside the European Economic Area (EEA).

(5)       We cannot conclude any legally binding contracts such as purchase agreements with you without your consent for us to collect your personal data. This also applies to initiating contracts (such as supplying offers) and any other business relationships. 

 

Children

Our offer is only intended for adults. Under-18s should not provide any personal data to us without the consent of their parents or guardians.

 

Rights of data subjects

(1)       Withdrawal of consent

You may withdraw your consent at any time. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

You may contact us at any time to exercise your right to withdraw your consent.

(2)       Right to verification

You may request us as the controller for verification as to whether we are processing your personal data. You may request this verification at any time using the contact data provided in the above.

(3)       Right of access

You may at any time request the following information on personal data that we are processing, and the following information:

  • a. Purpose of processing
  • b. Categories of personal data concerned
  • c. Recipients or categories of recipients for personal data in the past, present or future, especially if the recipients are based in countries not subject to the GDPR or international organisations
  • d. Where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
  • e. The existence of the right to request rectification or erasure of personal data or restriction of processing of personal data concerning you, or to object to such processing
  • f. The right to lodge a complaint with a supervisory authority
  • g. Any available information as to the source of personal data not collected directly from you
  • h. The existence of automated decision-making, including profiling, referred to in GDPR Art. 22.1 and 22.4 and, at least in those cases, meaningful information as to the logic involved, as well as the significance and the envisaged consequences of such processing for you as a data subject

You may request information on safeguards according to GDPR Art. 46 applicable to the transmission of data to international organisations or third-party countries outside the jurisdiction of the GDPR. We shall provide a copy of the personal data undergoing processing. We may charge a reasonable fee based on administrative costs for any further copies that you should request. This information shall be provided in a commonly used electronic form if you make the request by electronic means, unless you should request otherwise. The right to receive a copy according to (3) must not affect the rights and freedoms of others.

(4)       Right to rectification

You may request rectification of incorrect personal data held on you without undue delay. You may request that incomplete personal data be completed, which may also involve a supplementary statement.

(5)       Right to erasure (“Right to be forgotten”)

You may request that we erase your personal data without undue delay; we shall then erase your personal data without undue delay where one of the following grounds applies:

  • a. Your personal data will be no longer necessary in relation to the purposes of collection or processing in any other form
  • b. You withdraw consent previously granted for personal data to be processed according to GDPR Art. 6.1 (a) or Art. 9.2 (a) without any other legal justification for processing
  • c. You object to processing according to GDPR Art 21.1 with no prevailing legitimate reason for processing, or according to GDPR Art. 21.2          
  • d. The personal data had been unlawfully processed
  • e. We as the controller are bound to legal obligations under EU or member state law requiring the personal data to be erased.
  • f. Personal data were collected in relation to the offer of information society services according to GDPR Art. 8.1

Where we as the controller have made the personal data public and are obliged pursuant to Para. 1 to erase the personal data, we shall, taking account of available technology and the cost of implementation, take reasonable steps, including technical measures, to inform other controllers processing the personal data that you have requested erasure by these other controllers for any links to, or copy or replication of, your personal data.

The right to erasure (“right to be forgotten”) shall not apply where processing is necessary under the following circumstances:

  • For exercising the right of freedom of expression and information
  • For compliance with a legal obligation which requires processing by Union or member state law to which we are bound, or for the performance of a task carried out in the public interest or in the exercise of official authority vested us as the controller
  • For reasons of public interest in the area of public health in accordance with GDPR Art. 9.2 (h) and (i) or Art. 9.3
  • For archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with GDPR Art. 89.1 in so far as the right referred to in Para. 1 is likely to render impossible or seriously impairs the achievement of the objectives of that processing
  • For the establishment, exercise or defence of legal claims 

(6)       Right to restriction on processing

You may request that we impose a restriction on processing where one of the following applies:

  • a. You contest the accuracy of personal data on you, allowing enough time for us as the controller to verify the accuracy of the personal data
  • b. Processing is unlawful, and you oppose the erasure of the personal data, requesting a restriction on the use of the data instead
  • c. We no longer need your personal data for the purposes of processing, but you need the data to establish, exercise or defend a legal claim
  • d. You have objected to processing pursuant to Art. 21.1 pending verification as to whether our legitimate grounds may override your interests

Where processing has been restricted as above, the personal data in question shall, with the exception of storage, only be processed with your consent, or to establish, exercise or defend legal claims or to protect the rights of another natural or legal person, or for reasons of important public interest of the Union or a member state.
 

You may at any time contact us using the contact details above in order to assert your rights to restriction on processing your personal data.

(7)       Right to data portability

You may request personal data concerning you that you have provided to us as the controller. The data shall be provided in a structured, commonly used and machine-readable format. You may then transmit your personal data to another controller without hindrance from the original controller, where:

  • a. Processing is based on consent pursuant to GDPR Art. 6.1 (a) or 9.2 (a), or on a contract pursuant to GDPR Art. 6.1 (b)
  • b. Processing is carried out by automated means

In exercising your right to data portability pursuant to Para. 1, you may have your personal data transmitted directly from one controller to another where technically feasible. Your right to data portability does not affect your right to erasure (“right to be forgotten”). That right shall not apply to processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in us as the controller.

(8)       Right to object

You may at any time object on grounds relating to your particular situation to our processing of your personal data based on GDPR Art. 6.1 (e) or (f), including profiling based on those provisions. We as the controller shall no longer process your personal data unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights and freedoms, or to establish, exercise or defend legal claims.

You may object at any time to our processing of your personal data for direct marketing purposes; this includes profiling as related to such direct marketing. If you object to processing for direct marketing purposes, the personal data shall no longer be processed for such purposes.

You may exercise your right to object by automated means using technical specifications using information society services, Directive 2002/58/EC notwithstanding.

You may object to us processing your personal data for scientific or historical research purposes or statistical purposes pursuant to Article 89.1 on grounds relating to your particular situation unless processing is necessary for the performance of a task carried out for reasons of public interest.

You may at any time assert your right to object by contacting the controller concerned.

(9)       Automated individual decision-making, including profiling

You may choose not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. This shall not apply if the decision:

  • a. Is necessary for entering into, or performance of, a contract between you and us as the controller
  • b. Is authorised by Union or member state law to which we are bound, and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests as a data subject
  • c. Is based on the data subject’s explicit consent

We as the data controller shall implement suitable measures to safeguard your rights and freedoms and legitimate interests, at least the right to obtain human intervention on our part, to express your point of view and to contest the decision.

You may at any time assert this right by contacting the controller concerned.

(10)     Right to lodge a complaint with a supervisory authority

Without prejudice to any other administrative or judicial remedy, you may lodge a complaint with a supervisory authority, in particular in the member state of your habitual residence, place of work or place of alleged infringement, if you believe that we are processing your personal data in infringement of the GDPR.

(11)     Right to effective judicial remedy

Without prejudice to any available administrative or non-judicial remedy, including the right to lodge a complaint with a supervisory authority pursuant to Article 77, you have the right to effective judicial remedy if you believe that your rights under the GDPR have been infringed as a result of processing your personal data in non-compliance with the GDPR.
 

Integration of Google Maps

(1)       This website uses the Google Maps service. This allows us to display interactive maps directly on our website allowing you to use the convenient map function.

(2)       Your visit to the website will inform Google that you have accessed the corresponding page on our website. This will also result in data as described in §3 of this Privacy Policy being transmitted, regardless of whether Google has provided a user account that you are logged in to or if no user account exists. Your data will be directly linked to your account if you are logged in to Google. Log out before clicking the button if you do not wish your visit to be linked to your Google profile. Google will store your data in a user profile and use it for advertising, market research and/or personalising its website layout. This type of evaluation is especially aimed at providing targeted advertising (even for users that are not logged in) and informing other users of the social network on your activities on our website. You may opt out of this profiling function, but you will have to use the Google website to do this.

(3)       Refer to the privacy statement on the plugin vendor’s website for details on the purpose and scope of data collection and processing by the vendor. The following link will give you more details on your corresponding rights and configuration options in protecting your privacy: www.google.de/intl/de/policies/privacy. Google will process your personal data in the US, and has adopted the EU-US Privacy Shield: www.privacyshield.gov/EU-US-Framework.